Riga Races Ahead of its Neighbours in Attracting Tourists

08.02.2010 [12:02] :: Attracted by lower prices in hotels and restaurants, and the marketing campaigns under the city brand LIVE Rīga, the number of travellers have been steadily increasing to Riga since the year end in 2009, helping the Latvian capital to outpace its neighbours.

Riga Races Ahead of its Neighbours in Attracting Tourists

Riga - Tero Taskila, Chief Commercial Officer of airBaltic: “We see that successful city branding, if done professionally, brings immediate and clear results – for example, in December Riga attracted twice as many visitors from Moscow as Helsinki and six times more than Tallinn managed to attract.  

Over the recent years Riga improved greatly for visitors by actively building new high-standard hotels. Now they have become extremely traveller-friendly with prices going down to historic low levels – 4-star hotel rooms are as cheap as EUR 35-40. Combined with cheaper meals in restaurants, cheaper services and entertainment, it makes Latvia perfectly priced for visits.”

The number of visitors to Riga has increased at the year end in 2009. airBaltic saw an increase in passenger numbers from all of the countries in which Riga was advertised as part of Live Rīga campaign. In December 2009, the greatest increase in comparison to the same period in the previous year was seen in travellers from Finland (+139%), Russia (67%), and Lithuania (48%), as well as Estonia (30%), Norway (28%), Germany (11%) and Sweden (11%).

For 2009 airBaltic has announced 20 million EUR preliminary profit, and achieved 6% passenger growth to 2.75 million passengers. In 2010, airBaltic will open at least nine new direct routes to improve access to Riga, and has so far announced new routes from airports including Madrid, Belgrade, Vaasa, Umea, Beirut, Amman, and Manchester. A full schedule of airBaltic flights can be found on the company’s homepage at airbaltic.com.

 

Picture: Carstino Delmonte/ Touristikpresse.net

Tags:

Airbaltic | Finnland | Latvia | Riga, | Tallin

Mehr zum Thema:

Billigflieger | Osteuropa & Baltikum | Destinationen | Cluburlaub | Allianzen Kooperationen Kartelle | Auszeichnungen Preise | Aktionen Sonderangebote

Kontakt:

For further information, please contact:
Janis Vanags, Vice President Corporate Communications
A/S Air Baltic Corporation
Riga International Airport
LV-1053 Riga, Latvia
Tel. (+371) 6720 7726


09.02.2010 || Pinnacle Entertainment Reports Fourth Quarter and Full-Year 2009 Results
Lumiere Place Posts Significantly Increased Cash Flows
  08.02.2010 || Steigenberger Parkhotel, Düsseldorf: Großes Renovierungsprogramm nach Vertragsverlängerung
Die Steigenberger Hotels AG und der Industrie-Club e.V. Düsseldorf setzen ihre langjährige Partnerschaft fort. Die Weiterführung des Pachtvertrages wurde zwischen der Frankfurter Hotelgesellschaft und dem Industrie-Club e.V. Düsseldorf als Eigentümer der Immobilie vereinbart.

Letzte Nachrichten:

Datenbank:

del.icio.us digg Furl YahooMyWeb blinkbits BlinkList blogmarks co.mments connotea De.lirio.us Fark feedmelinks LinkaGoGo Ma.gnolia NewsVine Netvouz RawSugar Reddit scuttle Shadows Simpy Smarking Spurl TailRank Wists segnalo